Failed Movie Titles explores the fascinating, often overlooked, world of film naming and its impact on a movie's success.
The book examines instances where titles missed the mark, misled audiences, or became humorous due to translation errors or marketing miscalculations.
It delves into cultural insensitivity in titles and the complexities of movie titles translation, revealing how a poor title can negatively impact box office performance and critical reception.
For example, a misleading title can set incorrect audience expectations, leading to disappointment and negative word-of-mouth, ultimately hindering the film's potential.

The book uniquely focuses on "failed movie titles" to extract lessons and best practices for more effective film naming, rather than solely analyzing successful titles.
It navigates through the evolution of movie titling strategies, highlighting how changing marketing tactics and audience demographics have contributed to title failures.

The film naming analysis progresses from introducing core concepts of effective titling, such as conveying genre and establishing tone, to detailed case studies categorized by factual inaccuracies, cultural insensitivity, and studio interference.
This book adopts an accessible approach, making it valuable for film students, cinephiles, and marketing professionals alike, offering insights into the crucial role of film marketing and the art of crafting compelling titles.
By presenting fact-based analysis supported by box office data, critical reviews, and behind-the-scenes accounts, Failed Movie Titles demonstrates how linguistics in film and cultural understanding are crucial for creating titles that resonate with audiences worldwide.