Google Adwords by John Slavio

Are you looking to increase traffic to your website or web service? Google Adwords is among the best ways to do so. Read below.If youre reading this, youre probably just starting out with a website youre looking to monetize, or youre hoping to use Google AdWords to increase your business revenue through advertising. Google AdWords is the main source of revenue for the tech giant Google, which has brought standard bearers and advances in search engines, e-mail systems, calendars, advertising, and all sorts of web and web placement codes and services. If youre reading this e-book, you very likely have used a Google product in the last hour of your life. And yet, AdWords is the highest earner for Google. Whats that all about?This e-book aims to help you navigate the sometimes confusing world of Internet marketing, specifically in the Google AdWords space. We will walk you through the benefits of using AdWords, and the types of advertising you can do. We will show you how to set up an account and build a campaign. And finally, we will reveal to you the secrets of keyword selection, the power of ad descriptions, and the best conversion optimization techniques. When youre finished with this book, were confident that youll be ready to master AdWords for your business. We hope youll re-visit this book as needed. It is intended to be a great resource.  Whats Included in this Book Essential AdWords: The Quick and Dirty Guide  What is Google Adwords?Benefits of Google AdwordsKeyword Selection TipsConversion Optimization TechniquesSetting up an AccountBuilding a CampaignNegative KeywordsAd Descriptions