Dealing with the Monster Under the Bed: A Crisis Communications Primer by Jeffrey M. Peyton

Dealing with the Monster Under the Bed: A Crisis Communications Primer  by Jeffrey M. Peyton from  in  category
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ISBN: 9780615711034
File Size: 2.31 MB
Format: EPUB (e-book)
DRM: Applied (Requires eSentral Reader App)
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Synopsis

With this second entry in their popular ”primer” series, “Dealing With The Monster Under The Bed” shares important lessons on how to prepare for – and ultimately deal with - every crisis your business might face. “Dealing With The Monster Under The Bed” offers small business owners a practical approach to crisis management. With their trademark mixture of real-world pragmatism, humor, and personal experience, co-authors Jeffrey Peyton and Laura Stocker make even crisis communications management fun. Packed with solid advice and real-world examples, “Dealing With The Monster Under The Bed” is a must-read addition to every business leader’s library.

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