Dealing with the Monster Under the Bed: A Crisis Communications Primer by Jeffrey M. Peyton
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Author:
Jeffrey M. Peyton
Category:
General Novel
, True Crime
, Business & Management
ISBN:
9780615711034
Publisher:
Bookbaby (Tin Cans Press)
File Size:
2.31 MB
(price excluding SST)
Synopsis
With this second entry in their popular ”primer” series, “Dealing With The Monster Under The Bed” shares important lessons on how to prepare for – and ultimately deal with - every crisis your business might face. “Dealing With The Monster Under The Bed” offers small business owners a practical approach to crisis management. With their trademark mixture of real-world pragmatism, humor, and personal experience, co-authors Jeffrey Peyton and Laura Stocker make even crisis communications management fun. Packed with solid advice and real-world examples, “Dealing With The Monster Under The Bed” is a must-read addition to every business leader’s library.
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